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Dr. Varda Wasserman

Varda Wasserman
Personal Details

The Open University of Israel 1 University Road, P. O. Box 808, Raanana 43107
Office:972-2-6773312 Fax:972-2-6773312 Email:vardawa@openu.ac.il

2004 – 2009
Ph.D from the Sociology Department and the Business School of the Hebrew University in Jerusalem, majoring in Organizational Behavior. Title of thesis: “On the Power of the Beautiful - Organizational Aesthetics as a Control Tool”, supervised by Dr. Michal Frenkel and Prof. Avraham Kluger.
1994 - 1998
M.A. cum laude in Social Psychology, Department of Sociology and Anthropology of the Hebrew University in Jerusalem. Topic of thesis: “Aesthetics in Service Organizations” supervised by Prof. A. Kluger, Prof. A. Rafaeli & Prof. B. Shamir.
1992 – 1994
Additional studies in Sociology at the Hebrew University.
1987 – 1991
B.A. cum laude - Departments of East Asian Studies (China) and German Literature of the Hebrew University in Jerusalem
2016-
Head of the Management & Economics Department
2014 -2016
Head of The Research Institute for Policy analysis.
2014 -
Senior lecturer at the Open University, Department of Management and Economics.
2011-
Visiting lecturer at the Open University, Department of Management and Economics.
2010
Head of the Hebrew University Managerial Training Program – The Federmann School of Public Policy and Government.
2002 –
MBA course coordinator at the Open University in the MBA program - Organizational Behavior.
2004 – 2006
Adjunct lecturer at the Business School of Tel Aviv University in MBA program - Human Resource Management.
1998 –
Adjunct lecturer at the Hebrew University in the Business School, Federmann School of Public Policy and Government and in the Sociology Department (BA, MBA & Executive Program). Teaching Courses: Organizational Behavior, Leadership, Human Resources Management etc - Honors List of the Social Science Faculty.
1998 – 2011
Tutor at the Open University in various courses – Organizational Culture, Organizational Behavior and Human Resource Management.
1998 –
Organizational consultant

 

Wasserman, V., Dayan, I. & Ben-Ari, E. (forthcoming). Upgraded masculinity: A gendered analysis of the debriefing in tthe Israeli Air Force. Gender & Society.

Wasserman, V. & Gabel, I. (Forthcoming).  Juggling resistance and compliance: The case of Israel ultra-Orthodox media. Culture and Organization.

Berkovich, I. & Wasserman, V. (forthcoming). Exploring narratives of non-faculty professionals in neoliberal higher education: A cultural appropriation perspective on librarians. Studies in Higher Education.

Wasserman, V. (2017). Book review: The Oxford Handbook of Diversity in Organizations. Organization Studies 38(3-4):561-567.  

Ramon, O., Gabel, I. & Wasserman, V. (2017). "We were here first": Guiding Narratives in Christian sites. Israel Studies 22(3):77-101.

Wasserman, V. & Frenkel, M., (2015). Spatial work in-between glass ceilings and glass work: Gender-class intersectionality and organizational aesthetics. Organization Studies 36(11):1485-1505. 

Kachtan (Grosswirth), D. & Wasserman, V. (2015). (Un)dressing masculinity: The body as a site of ethno-gendered resistance, Organization 22(3): 390-417.

Wasserman, V. (2012). Open spaces, closed boundaries – Transparent workspaces as clerical female ghettos, International Journal of Work, Organization and Emotion (Special issue on organizational space & embodiment) 5(1): 6-21.

Wasserman, V. (2011). To be (alike) or not to be (at all) - Aesthetic mimicry in organizational spaces, International Journal of Work, Organization and Emotion 4(1):22-41.

Wasserma​n, V.& Frenkel, M. (2011). Organizational aesthetics: Caught between identity regulation and culture jamming, Organization Science 22(2): 503-552.

Kingma, S., Wasserman, V. & Dale, K. (forthcoming). Organizational space and beyond: The significance of Henri Lefebvre for organizational studies - An edited collection. London: Routledge.

Ramon, O., Gabel. I. & Wasserman V. (book accepted for publication). Presenting Christians and Christianity in Israeli State Education. Lexington Publication.

Wasserman, V., Rafaeli, A. & Kluger, A.N. (2000). Aesthetic symbols as emotional cues, In: S. Fineman (Ed.). Emotions in Organizations, 2nd edition. London: Sage.

Wasserman, V. (invited chapter). The gendered aesthetics of the physical environment of work. In: R. Ayoko & N. Ashkanasy (eds.). The Physical Environment of the Office Workplace. London: Routledge. 

Eisenman, M., Frenkel, M. & Wasserman, V. Three-way streets: toward a theory of effective aesthetic communication.

Yassour-Borochowitz D. & Wasserman, V. (2017). Narratives of success: The case of Ethiopian women, Society and Welfare 37(2): 233-258.

Gabel, I. & Wasserman, V. (2017)  The voice of the new Haredi in ultra-orthodox media. Democratic Culture [in Hebrew].

Wasserman, V., Dayan, I. & Ben-Ari, E. (2016).Debriefing is my added value to management' - The importation of debriefing into the Israeli education system. In: N. Gazit, Y. Levy (eds.). An Army Educates a Nation: The Role of the Military in the Israeli School System. Ra'anana: The Open University of Israel.

Wasserman, V. (2014).  Book review: Organizations in a postmodern world by Israel Katz. Israeli Sociology, 15(2): 447-449.

Wasserman, V. & Blits, T. (2006).  About elephants and organizations. Organizational Analysis 10: 91-103.

Wasserman, V. & Blits, T. (2007).  A joint home?, Organizational Analysis 11: 78-89.

Wasserman, V. & Blits, T. (2008). The beauty in consulting, Organizational. Organizational Analysis 13: 65-74.

Yassour-Borochowitz D. & Wasserman, V. (R&R). "To be successful is to be able to help my community": The case of immigrant Ethiopian women in Israel.​

Wasserman V. & Frenkel, M. (R&R). Organizational aesthetics and the politics of visibility: The case of ultra-orthodox women in the Israeli hi-tech industry.

Frenkel, M. & Wasserman V. Bringing the community back into diversity research.

Wasserman, V. & Berkovich, Izhak. Colorful but respectful: The librarians' new sources of power.

Wasserman, V. & Kark, R. Sport in workplaces - A new terrain of organizational control?

Wasserman V. & Kachtan, D. Gendered fear in military camps.

Wasserman, V., Yustus-Segal, Y. Frenkel, C., Kedmi, A.,Raveh, M., Roccas, S, & Ramon, O. (2014).  Guiding Narratives on Christianity and Christian sites. A position paper, Jerusalem: JCJCR . 

Wasserman, V. (2017). Organizational Behavior, Unit 1- Introduction to Organizational Behavior.

Wasserman, V. & Tenne-Gazit, O. (2015). Emotions in Organizations - A reading guide for MBA students

Bogler, R., Wasserman, V. & Tenne-Gazit, O. (2014). Leadership- A reading guide for MBA students.

Bar Haim, A. & Wasserman, V. (2013). Organizational Behavior, Unit 11- Leadership.

Eisenman, M., Opazo, P. Frenkel, M. & Wasserman, V. (September 2016 & May, 2017). Multimodal innovation: Creating new sensations in the context of molecular gastronomy. A paper presented at The 2nd International Conference: Visuality, Materiality, Multimodality. Copenhagen Business School. Also presented at the EGOS Workshop, Crete, Greece

Yassour-Borochowitz, D. and Wasserman, V. (July, 2016). Successful Black Immigrant Women. The 16th International Conference on Diversity in Organizations, Communities & Nations. Granada, Spain.

Frenkel, M. & Wasserman, V. (August, 2016). Corporate work-family policies and gender intersectionality, Academy of Management Annual conference, Anaheim, California.

Wasserman, V., Dayan, I. & Ben-Ari, E. (June 2016). Upgraded masculinity: The gendered in-migration of organizational models into the debriefing of the Israeli Air Force. A paper  to be presented at the 9th international interdisciplinary conference of Gender, Work & Organization, Keele University, U.K.

Eisenman, M. Frenkel, M & Wasserman, V. (August, 2015). The social construction of innovation. The Academy of Management Annual Meeting, Vancouver, Canada.

Wasserman, V. & Frenkel, M. (July, 2015). Organizational aesthetics and the politics of visibility: The case of ultra-orthodox women in the Israeli hi-tech industry. The 31st EGOS Colloquium, Athens.

Eisenman, M.  Frenkel, M & Wasserman, V. (July 2015). Harmony and aesthetic channels: Understanding effective aesthetic communication. The 31th EGOS Colloquium, Athens.

Frenkel, M. & Wasserman, V. (July, 2015). Bringing the community back into diversity research. The 31th EGOS Colloquium, Athens.

Eisenman, M., Frenkel, M. & Wasserman, V. (June, 2015). A theory of aesthetic organizational fields. The 4th European Theory Development Workshop, Cardiff.

Eisenman, M., Frenkel, M. & Wasserman, V.  (April, 2015). Aesthetic Capital and Identification Processes. Halbert Center Israeli-Canadian Workshop, the Hebrew University.

Wasserman V. & Frenkel, M. (December, 2014). 'NIROT VEYEREOT': the case of ultra orthodox women. The Annual Conference of the Israeli Geographical Association, Haifa, Israel.

Frenkel, M. & Wasserman, V. (September, 2014). Mobile Teleworking, Work, and Family:  An Intersectional Perspective. Invited plenary presentation Cost conference on ‘The Dynamic of Virtual Work’, University of Hertfordshire, Hatfield, United Kingdom. Eisenman, M. Frenkel, M. & Wasserman, V. (July, 2014) Naming what you see: Facilitating shared interpretations of visual design. A paper presented at the 11th International Conference on Organizational Discourse, Cardiff, UK, and also presented at The 30th EGOS Colloquium, Rotterdam and at the 19th DMI International Design Management Research Conference. 

Wasserman V. & Frenkel, M. (June 2014). Making room for ultra-orthodox women in Israeli high-tech industry. A paper  presented at the 8th international interdisciplinary conference of Gender, Work & Organization, Keele University, U.K. 

Wasserman, V., Gabel, I. & Ravina, S. (May 2014).Juggling between resistance and compliance: The case of Israeli ultra-orthodox media, a paper presented at the Ninth Organization Studies Summer Workshop on "Resistance, resisting, and resisters in and around organizations", Corfu, Greece.

Eisenman, M., Frenkel, M. & Wasserman, V. (May 2014). Discursive Scaffolding: Facilitating Shared Interpretations of Aesthetic Artefacts. Invited talk presented at a Workshop on Giving visual and Material form to Ideas, identity and Imagination: architecture, Urbanism and Sustainable Construction, WU University, Vienna, Austria. 

Frenkel, M. & Wasserman, V. (June 2014). Intersecting  Rabbis and Managers: How Ultraorthodox Hi-Tech Women's negotiate their work-family strategies in a complex power matrix. Presented at the 2nd conference of the Work Family Researchers Network, New York. 

Frenkel, M.. & Wasserman, V. (Feb. 2014).Work and Family in Organizations, an Intersectional Approach. Presented at the Annual Meeting of the Israeli Sociological Society, Tel Aviv.

Frenkel, M. & Wasserman, V. (May 2013). Institutionalizing organizational aesthetics: The role of aesthetics in maintaining, challenging and transforming institutions. A paper presented at the Halbert Centre for Canadian Studies, Jerusalem, "Israel-Canadian Workshop: Sorting out the Ideational in Institutional Processes".
 

Wasserman, V. & Frenkel, M. (May 2012/July 2013). Gendered Spaces in the Organizational Workplace. A paper presented at the Seventh Organization Studies Summer Workshop on “Organizations as Spaces of Work”, Rhodes, Greece and at EGOS 2013, Montreal, Canada. Also presented as an invited talk in a Workshop on Giving visual and Material form to Ideas, identity and Imagination: architecture, Urbanism and Sustainable Construction, WU University, Vienna, Austria, May, 2014.

Wasserman, V. & Kachtan, D. (June 2012). Gender in Motion - Military Space becoming a Place. A paper presented at the 7th international interdisciplinary conference of Gender, work & Organization, Keele University, U.K, and also at the 28th Annual Meeting of the AIS, Haifa, Israel.

Wasserman, V. & Zimroni, H. (July 2012). In-between the organizational corridors:  A spatial perspective on the "unmanageable". A paper presented at the 28th EGOS Colloquium on design, Helsinki, Finland.  

Wasserman, V. & Zimroni, H. (July 2012). Wandering In-between the Organizational Corridors – Spaces of Fluidity and Movement. A paper presented at the 30th Standing Conference on Organizational Symbolism (SCOS), Barcelona, Spain.

Kachtan, D. & Wasserman, V. (June/July 2011). Undressing Masculinity: The Body as a Site of Ethno-Gendered Resistance. A paper presented at the 27th EGOS Colloquium on reassembling organizations Gothenburg, Sweden and also at the 27th Annual Meeting of the AIS, Boston, USA.

Kachtan, D. & Wasserman, V. (August 2011). Ethnic Identities in Military Spaces. A paper presented at the Annual International Conference of the Royal Geographical Society, London (special session on: Spaces of Militarism: Militarised Places).

Wasserman, V. (June 2010). The "Other" Woman- Space, Diplomacy and Gender Identity. A paper presented in the Conference of Gender, Work & Organization, Keele University, U.K. 

Wasserman, V. (May 2010). Aesthetic Mimicry in Workplace Architecture. A paper presented at the 2nd Workshop on Architecture and Social Architecture, EIASM, Brussels, Belgium. 

Wasserman, V. (December 2009). Israel made in China- National Identity or International Mimicry?. A paper presented at the 5th Annual Conference in Political Science, International Relations and Public Policy, Jerusalem, Israel

Wasserman, V. & Frenkel, M. (February 2008). The Building of Masculine Control. A paper presented at the 39th Annual Israel Sociological Society Colloquium, Tel Aviv,  Israel

Wasserman, V. & Frenkel, M. (July, 2006/July 2007). Organizational Aesthetics and the Reinforcement of Hierarchical Occupational Identities. A paper presented at the 22nd EGOS Colloquium on The Organizing Society, Bergen, Norway and also presented at the 2007 Academy of Management Annual Meeting in Philadelphia, Pennsylvania.

Wasserman, V., & Kluger, A. N. (April, 2001). Power-Related Emotions Expressed Towards Aesthetics of Service Organizations. A paper presented at the 16th annual convention of the Society for Industrial and Organizational Psychology (SIOP), San Diego, CA

Wasserman, V., Rafaeli, A., & Kluger, A.N. (April, 2000). Aesthetic Symbols as Emotional Cues. A paper presented at the 15th Annual convention of the Society for Industrial and Organizational Psychology (SIOP), New Orleans, Louisiana

Wasserman, V., Rafaeli, A., & Kluger, A.N. (May, 2000). Aesthetic Symbols. A paper presented in the 5th annual convention of Aesthetics and Organizations, EIASM, Siena, Italy.

Kluger, A.N., Rafaeli, A. & Wasserman, V. (April, 1998). Emotions, Cognitive Guides and Service Delivery Landscape: The Influence of Service Context on Quality of Service Transactions. A paper presented at the 13th Annual Convention of the Society for Industrial and Organizational Psychology (SIOP), Dallas, TX.

 2009 - On the power of the beautiful - Organizational aesthetics as a control tool - Ph.D dissertation supervised by Dr. Michal Frenkel and Prof. Avraham Kluger. 

1999 - Aesthetics in service organizations - M.A. thesis supervised by Prof. A. Kluger, Prof. A. Rafaeli & Prof. B. Shamir.

 

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Organizational aesthetics
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Control and resistance in organizations
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Organizational culture
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Body and embodiment
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Gender and space
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Organizational identity
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Work and marginalized social groups
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Masculinities in organizations
Ministry of Science, Technology and Space
2018-2020 ─ Ladies, Attention! Stand at Ease! Planning the Bahadim City in light of feminist theory (300,000IL).
Ministry of Science, Technology and Space
2018 - Post-Doc fund for Dr. Avital Baikovich - Ultra-orthodox female entrepreneurs (100.000 IL).
The Open University Research Fund
2017 - Upgraded masculinity: The gendered in-migration of organizational models into the debriefing of the Israeli Air Force (40,000 IL).
Ministry of Science, Technology and Space
2015-2017 - Ultra-orthodox high-tech women between work, family and community: toward a synergetic policy (201.000 IL).
ISF - Israel Science Foundation
2014-2015 - Narratives of success: The case of Ethiopian women immigrants (224,00 IL).
Ruppin Academic center and Joint Israel
2013-2014 –Narratives of Success: The case of Ethiopian women (30,000 IL).
JCJCR - Jerusalem Center of Jewish-Christian Relations
2013-2014 – touristic narratives in Jerusalem's holly sites (30,000 IL).
The Rothschild Caesarea Foundation
2012-2015 – Orthodox women in new spaces (216,000 IL).
The Open University Research Fund
2012 - the emergence of hegemonic vs. resistant discourse: The case of ultra-orthodox media (40,000 IL).
 
 

 

MA Students supervised: